Decades of building the best products and teams at the most influential companies in media and music.
Let's TalkStrategic technical leadership and hands-on guidance to help your company build the right things, the right way.
Hiring strategy, org design, and engineering culture development. Scale from 10 to 100 engineers without losing velocity or your soul.
Step-in leadership when you need it — filling gaps, navigating transitions, or providing senior technical leadership while you find your permanent hire. I got you.
Architecture reviews, technology roadmaps, and strategic planning aligned with your business goals and growth trajectory. Boxes and arrows that all teams will understand.
Technical due diligence, engineering narratives for fundraising, and board-level communication. Tell your technical story with confidence - without selling out.
Practical AI strategy for real teams. From integrating productivity tools to modernizing legacy systems with AI-assisted workflows — no hand waving.
Process optimization that works for your org. Real-world best practices that accelerate delivery, reduce technical debt, and hopefully gets you to 8hrs of sleep at night.
Two decades leading engineering teams at platforms that shaped how people discover, consume, and connect — from music streaming pioneers like Beats, Pandora, and SoundCloud, to media destinations like CNET, GameSpot, and Yahoo, to education at GreatSchools.
Products used by hundreds of millions, through hyper-growth, acquisitions, and IPOs.
Now we help founders scale the same way.
Kapwa is a Filipino concept meaning "shared identity" — the recognition that we are connected and rise together. It's the philosophy behind how I work: your success is my success.
I've built my career where technology meets culture — creating platforms that connect creators to the people who need to hear them.
Today, I work with select companies as a fractional CTO/Advisor through Kapwa Labs, often in collaboration with long-time partner SPAN Digital for world-class engineering execution at scale.
When I'm not working, you'll find me spending time with my amazing family in Oakland or cycling through the Bay Area hills.
Tell us what you're building. Your success is our success.
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